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Founded in 2020, Ellie Cashman Consulting provides marketing consultancy for property, construction, proptech, architectural and landscape architecture businesses.
With a holistic marketing approach, we are specialists in strategy, events, branding, digital marketing, public relations, content marketing and social media management.
Whether you are a start-up looking for a marketing strategy or you’re an established business looking to improve your current marketing, our bespoke services work with you at any stage of your business's journey. Your success story is our success story, and we work tirelessly to ensure your digital presence is solid.
STRATEGY & LEAD GENERATION
Develop marketing and communications strategies, lead generation and KPI's for campaigns.
PUBLIC RELATIONS & COMMUNICATIONS
Develop public relations strategies, write media releases and liase with press on projects and events.
EVENT RUN SHEETS & MANAGEMENT
Create event calendars in line with project dates and holidays, event management and execution from start to finish including run sheets.
SOCIAL MEDIA MANAGEMENT
Social media management and content planning as well as booking Facebook and Instagram advertising.
DIGITAL MARKETING & SEO/SEM
Manage digital marketing campaigns including SEO, SEM, Google Adwords and blog content.
VIDEO & PHOTOGRAPHY MANAGEMENT
Video production including management, script writing, budgeting and editing as well as creative directing photography.
MEDIA BOOKINGS, BUDGETS & TIMELINES
Book digital and print media, manage invoicing, budgets and forecasting and project launch timelines.
NEWSLETTERS & EDM'S
Copywriting, design, build and send newsletters and EDM’s (email marketing) using your EDM system.
DISPLAY SUITES & STYLING
Design sales path of display suites and obtaining quotes for proptech, as well as oversee apartment styling and marketing signage.
Ellie Cashman | Director
Ellie started her career over a decade ago in publishing as a qualified journalist. Working for a publishing house, she quickly realised that her true passion laid in marketing. In 2010, she took the leap into property at CBRE Residential Projects, working with some of Sydney’s most successful developers on sell-out sales launches.
Since then, she's worked for developers big and small like Coronation Property and the high-end Crown Group as Marketing & Communications Director on some of the country's most well-known developments.
Ellie's highly experienced in the interstate and international markets too, having marketed Australian property to Asia at Ausin Group for the biggest names in property like Mirvac and Lend Lease (to name a few).
She's managed large marcomms teams and led four VIP black-tie red carpet unveiling events, each costing close to $1 million with over 30 sponsors for each. These unveiling events had more than 1,500 attendees and gained significant international media coverage.
Long story short: whatever your property marketing needs, Ellie lives and breathes all things real estate, she's a digital and social media pro and a spreadsheet fanatic.
Get in touch by filling out the form below.
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